“Serious play is not an oxymoron; it is the essence of innovation.”  – Michael Schrage



Supporting the UN Sustainable Development Goals (SDGs)

The Academy strives to build the grassroots SDGs movement by hosting events you’d choose to go to – where a good time is blended with a little learning around the SDGs – with takeaways on how you, as an individual, company or organisation can take action to contribute to them.


Eat, drink, laugh (and learn a little)

We choose food, drink + standup comedy as the key ingredients for raising awareness of the UN Sustainable Development Goals (SDGs).



Identifying challenges and truths, removing layers of bureaucracy and overcoming obstructive processes.


Creating powerful and diverse communities within business and society. Encouraging cultures of fairness and transparency.


Creating connectedness in thought between daily activities, global impact, and respect for the world we live in.

Programme Elements

The Academy's courses and programmes are designed around key elements.

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